Tuba Island Project (TIP)
by Taylor's University Batch 12 Tourism Students (泰莱大学第12班旅游系学生）
PROJECT BY
Taylor's University Batch 12 Tourism Students (泰莱大学第12班旅游系学生）
Pulau Tuba, Langkawi
Joined April 2018
About Me
Hello everyone, we are Bachelor of International Tourism Management in Travel and Recreation (Batch 12) students from Taylor's University. Students in their final semester are required to apply theori... See More
ABOUT PROJECT
ABOUT TUBA
You might have heard about the famous Langkawi Island but not Tuba Island. Some say that Tuba Island is how Langkawi looked like 20 years ago. It is an high tourism potential and strikingly beautiful Island located 15minutes/5km boat ride away from Kuah, Langkawi.
Tuba Island is named after the Tuba Tree (also known as the tree from heaven). The tuba leaves was used as organic pesticide to control pests or used as toxicant to stunned or killed fish. However, now there is only one Tuba Tree left on the island.
There are approximately 5000 residents. Local villagers mostly are fishermen or farmers and they live a very simple life. Recently, Fisheries Development Authority and Ministry of Tourism and Culture Malaysia developed the homestay program that offers tourist to experience authentic traditional Malay village life in Tuba Island, but the underdeveloped tourism facilities, lack of tourism business skills and poor resources management among the villagers have hindered the growth of community based tourism in the island.
PROJECT DETAILS & OBJECTIVES
Community Based Tourism (CBT) is a new form of tourism product in which tourism is managed by the local communities. Apart from improving the life standard of local communities, the main agenda of CBT is to preserve the socio-cultural status and the environment of the local communities.
Date: 21st June 2018 - 23rd June 2018
Location: Pulau Tuba
1. To create sustainable awareness for the local community
2. To educate the local community regarding community based tourism knowledge
3. To educate local community about effective tourism marketing strategies
4. To enhance tourism activities in Tuba Island
5. To create more tourism job opportunities for the locals
6. To improve the tourism facilities of Tuba Island
3 MAIN PROBLEMS IN TUBA ISLAND
• Poor tourism facilities (e.g No fixed ferry schedule, no tourists brochure/map/signage available and tourist information center does not operate on daily basis)
• Poor hospitality management skills (e.g. Home cleanliness standard)
• Poor tourism business and marketing skills (e.g Locals don’t know how to attract tourists)
WHERE DOES YOUR MONEY GO?
1. New welcome board will be placed at the jetty.
2. New signages will be placed at attractions, activities location and as well as along the hiking trail.
3. New travel map with the roads and directions in Tuba Island, as well as location of attractions and activities.
4. New travel brochure with the details for each attraction and activities, the must-eat, must-see and must-do in Tuba Island.
5. First visitation will have three (3) class representatives to visit the island, interact with locals and identify the issues. (Cover: Homestay, transportation and meals)
6. Second visitation will involve 14 people including the project advisor to implement the project on the island. (Cover: Homestay, transportation and meals)
WHY SUPPORT US?
Over the years, popularity and rapid development of Langkawi make Tuba Island less visited and known by tourists despite the natural beauty the island is blessed with. It is a hidden gem of Malaysia which has so much to offer. The authentic Malay kampung homestay experience, untouched pristine beaches, breathtaking rural setting are what define Tuba Island. We would like to introduce this piece of land to the public, as well as preserve the culture and environment of Tuba Island. However, our ideas to improve the island’s tourism sector are restricted by limited budget. We hope your generosity will help us achieve the objectives so that more people would know about this beautiful island.
CONTACT US
Vincent Phang (Project Leader) 010-8831334
Janet Ling (Assistant Project Leader) 016-3287555
Yuki Tsuchido (Sponsorship Coordinator) 017-3421355
Copyright © 2018 Tuba Island Project (TIP). All right reserved. (*T&C apply)
关于TUBA岛
Tuba岛虽然很美，但它却是一个不知名的地方，甚至像现在科技发达的时代都很难找得到Tuba岛的资讯。从浮罗交怡(Langkawi)到Tuba岛只需要15分钟的船程。有些人说，Tuba岛就像二十年前的浮罗交怡，拥有令人赞赏的大自然美丽，有着非常高的旅游业潜力。Tuba岛名字的由来是Tuba树，这棵树也称为来自天堂的树。当地居民使用Tuba叶子来防农作物害虫或是当作捕鱼的毒药。现在整个岛只剩一颗Tuba树，所以它显得特别珍贵。岛上的5000个居民大多是渔夫或农夫，居民们都过着非常简单的生活。不久前，马来西亚国家旅游文化局在Tuba岛开发社区旅游业，好让居民能透过乡村名宿让游客体验不一样的当地文化。但是居民缺乏商业及资源管理知识，再加上岛上的旅游设施差，种种原因使当地社区旅游业发展受阻。
活动详情和宗旨
社区旅游一般是小规模经营，涉及游客和当地社区，特别适合于农村和偏远地区发展。这是当地旅游的一种方式，有利于当地的服务提供者和供应商，专注介绍与宣传当地的文化与环境，谋求旅游业及旅游目的地的经济效益、环境效益和社会效益的协调统一和最优化。
日期：2018年6月21日 至 2018年6月23日
地点：Tuba岛 (Pulau Tuba)
1. 提高社区居民文化以及环境保护意识
2. 增进居民社区旅游的知识
3. 让居民了解关于旅游业的营销策略
4. 促进Tuba岛的社区旅游业，吸引游客观光
5. 提供当地居民更多旅游就业机会
6. 改善Tuba岛的旅游设施
TUBA岛上的3大问题
• 旅游设施欠佳 (例如：没有固定船程时间表，没有旅游手册，地图，景点标牌，方向牌及旅游资讯中心经常缺人)
• 招待客人知识欠佳 (例如：居家的整洁对游客而言不达标)
• 商业及营销知识欠佳 (例如：居民不知道如何吸引游客)
费用预算将会用于
1. 全新的欢迎牌将会挂在码头。
2. 全新标牌会放在各个观光和活动景点，方向牌则会设在行山径直到终点。
3. 新的导览图含有岛上的路线和方向，以及标记出名观光和活动景点的位置。
4. 新的旅游小册含有岛上各个观光和活动景点的资料，必吃，必看，必体验的事物。
5. 首次探访将派出三个班上代表到岛上与居民互动，以及探讨当地旅游业面对的问题。(开销包括民宿，交通和伙食）
6. 第二次的探访将会全员14人一起出动，实行项目。(开销包括名宿，交通和伙食）
为什么支持我们?
Tuba岛的美丽却鲜为人知。乡村名宿体验，洁白的沙滩和淳朴的乡村环境让人流连忘返。我们除了想帮助当地居民发展旅游业，也希望透过社区旅游的意识能保护Tuba岛的文化以及环境。我们想借助大众的力量，希望你们的热心能帮助我们完成这个有意义的项目，使当地居民受益以及让更多人认识这个美丽的岛。
联络方式
Vincent Phang (项目总监) 010-8831334
Janet Ling (项目副总监) 016-3287555
Yuki Tsuchido (项目赞助负责人) 017-3421355
Copyright © 2018 Tuba Island Project (TIP). All right reserved. (*带有条款与适用条件)
Taylor's University Batch 12 Tourism Students (泰莱大学第12班旅游系学生）
Taylor's University Batch 12 Tourism Students (泰莱大学第12班旅游系学生）
Pulau Tuba, Langkawi
Joined April 2018
About Me
Hello everyone, we are Bachelor of International Tourism Management in Travel and Recreation (Batch 12) students from Taylor's University. Students in their final semester are required to apply theories and experience into developing a community-based tourism project as a challenge for the students before they step out from university life. This year, we are proud to initiate Tuba Island Community Based Tourism Project. Tuba is a laid-back island blessed with beautiful nature. We hope to solve some issues it is facing and promote this beautiful island to the public. Join us! 大家好，我们是来自泰莱大学旅游系的学生。每一届最后学期的学生必须实施一个社区旅游项目，好让即将毕业的学生能把四年所学的理论及经验发挥在这个有意义的项目里。今年，我们很荣辛能向大家宣布Tuba岛社区旅游项目。Tuba是个淳朴的渔岛，有着非常漂亮的风景。希望大家能多多支持，帮助解决一些存在的问题以及透过这个项目认识这个美丽的岛。
Rewards
Support RM50 or more
1) Thank you note from us.
2) Recognition certificate with your name from Taylor's University.
Support RM100 or more
1) Thank you note from us.
2) (1) Small size handicraft from Tuba Island villagers.
3) Recognition certificate with your name from Taylor's University.
Support RM200 or more
1) Thank you note from us.
2) Name mention on our social media pages.
3) Exclusive hand painted Tuba Island Travel Map made by us.
4) (2) Small size handicraft from Tuba Island villagers
5) Recognition certificate with your name from Taylor's University.
Support RM500 or more
1) Special thank you note from us.
2) Name mention on our social media pages.
3) Exclusive hand painted Tuba Island Travel Map made by us.
4) A set of exclusive Tuba Island postcard made by us.
4) (2) Large size handicraft from Tuba Island villagers
5) Recognition certificate with your name from Taylor's University.
6) Your name will be appear on (1) of the signage located around Tuba Island.
7) Discount on selected Homestay*
Support RM1,000 or more
1) Special thank you note from us.
2) Name mention on our social media pages.
3) Exclusive hand painted Tuba Island Travel Map made by us.
4) A set of exclusive Tuba Island postcard made by us.
4) (2) Large size handicraft from Tuba Island villagers
5) Recognition certificate with your name from Taylor's University.
6) Your name will be appear on (3) of the signage located around Tuba Island.
7) Discount on selected Homestay*
8) (1) tree will be planted on the Island with your name.
PROJECT BY
Taylor's University Batch 12 Tourism Students (泰莱大学第12班旅游系学生）
Pulau Tuba, Langkawi
Joined April 2018
About Me
Hello everyone, we are Bachelor of International Tourism Management in Travel and Recreation (Batch 12) students from Taylor's University. Students in their final semester are required to apply theori... See More
ABOUT PROJECT
ABOUT TUBA
You might have heard about the famous Langkawi Island but not Tuba Island. Some say that Tuba Island is how Langkawi looked like 20 years ago. It is an high tourism potential and strikingly beautiful Island located 15minutes/5km boat ride away from Kuah, Langkawi.
Tuba Island is named after the Tuba Tree (also known as the tree from heaven). The tuba leaves was used as organic pesticide to control pests or used as toxicant to stunned or killed fish. However, now there is only one Tuba Tree left on the island.
There are approximately 5000 residents. Local villagers mostly are fishermen or farmers and they live a very simple life. Recently, Fisheries Development Authority and Ministry of Tourism and Culture Malaysia developed the homestay program that offers tourist to experience authentic traditional Malay village life in Tuba Island, but the underdeveloped tourism facilities, lack of tourism business skills and poor resources management among the villagers have hindered the growth of community based tourism in the island.
PROJECT DETAILS & OBJECTIVES
Community Based Tourism (CBT) is a new form of tourism product in which tourism is managed by the local communities. Apart from improving the life standard of local communities, the main agenda of CBT is to preserve the socio-cultural status and the environment of the local communities.
Date: 21st June 2018 - 23rd June 2018
Location: Pulau Tuba
1. To create sustainable awareness for the local community
2. To educate the local community regarding community based tourism knowledge
3. To educate local community about effective tourism marketing strategies
4. To enhance tourism activities in Tuba Island
5. To create more tourism job opportunities for the locals
6. To improve the tourism facilities of Tuba Island
3 MAIN PROBLEMS IN TUBA ISLAND
• Poor tourism facilities (e.g No fixed ferry schedule, no tourists brochure/map/signage available and tourist information center does not operate on daily basis)
• Poor hospitality management skills (e.g. Home cleanliness standard)
• Poor tourism business and marketing skills (e.g Locals don’t know how to attract tourists)
WHERE DOES YOUR MONEY GO?
1. New welcome board will be placed at the jetty.
2. New signages will be placed at attractions, activities location and as well as along the hiking trail.
3. New travel map with the roads and directions in Tuba Island, as well as location of attractions and activities.
4. New travel brochure with the details for each attraction and activities, the must-eat, must-see and must-do in Tuba Island.
5. First visitation will have three (3) class representatives to visit the island, interact with locals and identify the issues. (Cover: Homestay, transportation and meals)
6. Second visitation will involve 14 people including the project advisor to implement the project on the island. (Cover: Homestay, transportation and meals)
WHY SUPPORT US?
Over the years, popularity and rapid development of Langkawi make Tuba Island less visited and known by tourists despite the natural beauty the island is blessed with. It is a hidden gem of Malaysia which has so much to offer. The authentic Malay kampung homestay experience, untouched pristine beaches, breathtaking rural setting are what define Tuba Island. We would like to introduce this piece of land to the public, as well as preserve the culture and environment of Tuba Island. However, our ideas to improve the island’s tourism sector are restricted by limited budget. We hope your generosity will help us achieve the objectives so that more people would know about this beautiful island.
CONTACT US
Vincent Phang (Project Leader) 010-8831334
Janet Ling (Assistant Project Leader) 016-3287555
Yuki Tsuchido (Sponsorship Coordinator) 017-3421355
Copyright © 2018 Tuba Island Project (TIP). All right reserved. (*T&C apply)
关于TUBA岛
Tuba岛虽然很美，但它却是一个不知名的地方，甚至像现在科技发达的时代都很难找得到Tuba岛的资讯。从浮罗交怡(Langkawi)到Tuba岛只需要15分钟的船程。有些人说，Tuba岛就像二十年前的浮罗交怡，拥有令人赞赏的大自然美丽，有着非常高的旅游业潜力。Tuba岛名字的由来是Tuba树，这棵树也称为来自天堂的树。当地居民使用Tuba叶子来防农作物害虫或是当作捕鱼的毒药。现在整个岛只剩一颗Tuba树，所以它显得特别珍贵。岛上的5000个居民大多是渔夫或农夫，居民们都过着非常简单的生活。不久前，马来西亚国家旅游文化局在Tuba岛开发社区旅游业，好让居民能透过乡村名宿让游客体验不一样的当地文化。但是居民缺乏商业及资源管理知识，再加上岛上的旅游设施差，种种原因使当地社区旅游业发展受阻。
活动详情和宗旨
社区旅游一般是小规模经营，涉及游客和当地社区，特别适合于农村和偏远地区发展。这是当地旅游的一种方式，有利于当地的服务提供者和供应商，专注介绍与宣传当地的文化与环境，谋求旅游业及旅游目的地的经济效益、环境效益和社会效益的协调统一和最优化。
日期：2018年6月21日 至 2018年6月23日
地点：Tuba岛 (Pulau Tuba)
1. 提高社区居民文化以及环境保护意识
2. 增进居民社区旅游的知识
3. 让居民了解关于旅游业的营销策略
4. 促进Tuba岛的社区旅游业，吸引游客观光
5. 提供当地居民更多旅游就业机会
6. 改善Tuba岛的旅游设施
TUBA岛上的3大问题
• 旅游设施欠佳 (例如：没有固定船程时间表，没有旅游手册，地图，景点标牌，方向牌及旅游资讯中心经常缺人)
• 招待客人知识欠佳 (例如：居家的整洁对游客而言不达标)
• 商业及营销知识欠佳 (例如：居民不知道如何吸引游客)
费用预算将会用于
1. 全新的欢迎牌将会挂在码头。
2. 全新标牌会放在各个观光和活动景点，方向牌则会设在行山径直到终点。
3. 新的导览图含有岛上的路线和方向，以及标记出名观光和活动景点的位置。
4. 新的旅游小册含有岛上各个观光和活动景点的资料，必吃，必看，必体验的事物。
5. 首次探访将派出三个班上代表到岛上与居民互动，以及探讨当地旅游业面对的问题。(开销包括民宿，交通和伙食）
6. 第二次的探访将会全员14人一起出动，实行项目。(开销包括名宿，交通和伙食）
为什么支持我们?
Tuba岛的美丽却鲜为人知。乡村名宿体验，洁白的沙滩和淳朴的乡村环境让人流连忘返。我们除了想帮助当地居民发展旅游业，也希望透过社区旅游的意识能保护Tuba岛的文化以及环境。我们想借助大众的力量，希望你们的热心能帮助我们完成这个有意义的项目，使当地居民受益以及让更多人认识这个美丽的岛。
联络方式
Vincent Phang (项目总监) 010-8831334
Janet Ling (项目副总监) 016-3287555
Yuki Tsuchido (项目赞助负责人) 017-3421355
Copyright © 2018 Tuba Island Project (TIP). All right reserved. (*带有条款与适用条件)
Taylor's University Batch 12 Tourism Students (泰莱大学第12班旅游系学生）
Taylor's University Batch 12 Tourism Students (泰莱大学第12班旅游系学生）
Pulau Tuba, Langkawi
Joined April 2018
About Me
Hello everyone, we are Bachelor of International Tourism Management in Travel and Recreation (Batch 12) students from Taylor's University. Students in their final semester are required to apply theories and experience into developing a community-based tourism project as a challenge for the students before they step out from university life. This year, we are proud to initiate Tuba Island Community Based Tourism Project. Tuba is a laid-back island blessed with beautiful nature. We hope to solve some issues it is facing and promote this beautiful island to the public. Join us! 大家好，我们是来自泰莱大学旅游系的学生。每一届最后学期的学生必须实施一个社区旅游项目，好让即将毕业的学生能把四年所学的理论及经验发挥在这个有意义的项目里。今年，我们很荣辛能向大家宣布Tuba岛社区旅游项目。Tuba是个淳朴的渔岛，有着非常漂亮的风景。希望大家能多多支持，帮助解决一些存在的问题以及透过这个项目认识这个美丽的岛。
project.REWARDS
Support RM50 or more
1) Thank you note from us.
2) Recognition certificate with your name from Taylor's University.
Support RM100 or more
1) Thank you note from us.
2) (1) Small size handicraft from Tuba Island villagers.
3) Recognition certificate with your name from Taylor's University.
Support RM200 or more
1) Thank you note from us.
2) Name mention on our social media pages.
3) Exclusive hand painted Tuba Island Travel Map made by us.
4) (2) Small size handicraft from Tuba Island villagers
5) Recognition certificate with your name from Taylor's University.
Support RM500 or more
1) Special thank you note from us.
2) Name mention on our social media pages.
3) Exclusive hand painted Tuba Island Travel Map made by us.
4) A set of exclusive Tuba Island postcard made by us.
4) (2) Large size handicraft from Tuba Island villagers
5) Recognition certificate with your name from Taylor's University.
6) Your name will be appear on (1) of the signage located around Tuba Island.
7) Discount on selected Homestay*
Support RM1,000 or more
1) Special thank you note from us.
2) Name mention on our social media pages.
3) Exclusive hand painted Tuba Island Travel Map made by us.
4) A set of exclusive Tuba Island postcard made by us.
4) (2) Large size handicraft from Tuba Island villagers
5) Recognition certificate with your name from Taylor's University.
6) Your name will be appear on (3) of the signage located around Tuba Island.
7) Discount on selected Homestay*
8) (1) tree will be planted on the Island with your name.
Contact Taylor's University Batch 12 Tourism Students (泰莱大学第12班旅游系学生）
- Just support